By my experience, most of designers more outposts initially incline to use those technological tools and than they allow very sophisticated designs them and, to say it somehow "to be brilliant". Even so, since already we have commented in some previous article, the design of the Web site of a company must help to obtain concrete strategic targets of business and not to gain prizes of graphical design. Good way to assure us that very little people will enter the Web site of our company is to design it with last technologies and that is essential that the visitor has últimísima version of the navigator or, even, to force it to install "plug-ins" to be able to visualize the Web. In addition, the use of some of these technologies of design our pages for the motors make hair nets search and, therefore, these do not index them and we lose one of the main sources of potential visitors. The conclusion of this reflection is that in the case of Web sites, with respect to the graphical design, in general the slogan is SIMPLICITY. This it is the true challenge of the designers: to obtain flat to Web differentials with a very simple design. Or it is that somebody thinks that the very simple design of sites like Google, Yahoo or Amazon nonaid to the raised strategic targets for these businesses.